Seminar Series
Road safety as a public health problem – the challenges of rural roads
Jenny Shepherd
Senior Researcher, TRL
Tuesday 16th of April, 2019 1:00—2.00pm
G17 Carwyn James Building, Penglais Campus, Aberystwyth University
Light lunch provided, please contact rural-health@aber.ac.uk to register
Injuries are one of the top three causes of avoidable mortality in the UK. Preventing injury through reduced transport accidents by improving road safety is a public health issue and one which deserves more attention. Outcomes from road traffic collisions (RTCs) are particularly poor in remote and rural areas where distances to emergency care can be longer. There is little chance now of achieving the EU target of cutting road deaths by half by 2020
How can public health principles contribute to improving road safety and what can be done at a population level to reduce risk and reduce casualties on our roads, particularly remote and rural roads? This paper discusses some interventions with the potential to reduce death and injury on rural roads, including new technologies.
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